J.W. Anderson is sooo hot right now. After a busy and hugely successful few days, Jonathan Anderson must be feeling pretty pleased with himself. First there's his collaboration with Topshop, then his SS13 show at LFW...
The collection for Topshop is made up of 99 pieces, ranging from clothing, shoes to a 99p pencil, collectively helping build the brand he wants his name to conjure. This is Topshops biggest designer collaboration EVER. So, of course, the only place to be on Friday morning was the Flagship store. Having strategically scoped out the gorgeous goodies online (thanks Topshop for the heads up), it was more of an organised chaos kind of launch rather than elbows at dawn! The whole collection is even available to buy through a 'shoppable catalogue', where customers can scan barcodes through the TS app - very cool! Even more cool was whilst standing back snapping away, seeing the man himself quietly observing from the side...
The J.W. Anderson pop up shop and illustration are the work of set designer Gary Card, who by the by, has also worked with the likes of Louis Vuitton and Comme des Garcons...
